What now for TikTok creators after the latest ban delay, with Alyssa McKay
If TikTok were to eventually be banned in the U.S., McKay explains how easily Snapchat and Instagram Reels could fill the void for her.
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Despite the threat of losing her 10 million-plus TikTok followers, McKay typically receives 250 million views per month on Snapchat and has lately been garnering 50 million monthly views on Instagram
With more than 10 million followers on TikTok, Alyssa McKay would appear to have plenty to lose if the ByteDance-owned platform ends up being banned in the U.S. But she’s not all that concerned – and not just because the divest-or-die threat keeps getting delayed.
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