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The deal represents a leveling-up on WPP’s part in the data-driven arms race amo...
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Elon Musk has become a polarizing figure given his role in President Donald Trum...
As Epic Games looks to establish Fortnite as an alternative to platforms such as...
Nick Rees, associate director of customer success, publishers, Wunderkind In the...
As Epic Games looks to establish Fortnite as an alternative to platforms such as...
The U.K.-based digital news publisher has signed YouTube creator Alan Clery as c...
Seven large advertisers have increased their U.S. social media spend on the plat...
The U.K.-based digital news publisher has signed YouTube creator Alan Clery as c...
This week’s Future of TV Briefing looks at how the programmatic guaranteed versu...
Amazon’s itch to media buyers emphasizes refreshed UI, CTV inventory and financi...
With influencer marketing budgets steadily rising, more multinational brands are...
Seven large advertisers have increased their U.S. social media spend on the plat...