The Winners and Losers of Google’s Big Cookie Reversal

In light of Google's drastic cookie reversal, ID-centric adtech firms and open web publishers rejoice—while Google’s Privacy Sandbox investors and privacy advocates nurse their wounds.

Apr 24, 2025 - 21:11
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The Winners and Losers of Google’s Big Cookie Reversal
In light of Google's drastic cookie reversal, ID-centric adtech firms and open web publishers rejoice—while Google’s Privacy Sandbox investors and privacy advocates nurse their wounds.