Marketing

Instagram Chief Says Edits App Coming Soon, Will Be Ava...

Instagram’s anticipated new video editing app will be launched “in the next coup...

Peter Thiel-backed AI Startup Sentient Pitches Itself M...

“Brands won't just compete on campaigns, they'll compete on algorithms in the fu...

Snapchat Expands Agency Partner Program to Woo More Med...

Snapchat has expanded its Agency Partner Program with new tiers and tools to att...

YouTube Adds New Inspiration Elements, Easy Re-Posting ...

Some new prompts for your YouTube concepts.

Stagwell Appoints John Kahan as First Chief AI Officer

Stagwell has appointed John Kahan, former Microsoft and IBM executive, as its fi...

‘Real-Time Creativity,’ With Brandtech CEO David Jones

Generative AI startups are coming out of the woodwork with AI-powered, AI-enable...

After The Mill’s Shutdown, 30 Ex-Staffers Join Th...

More than two dozen former employees of The Mill, the production studio that shu...

Publicis wins LinkedIn media – what’s the French group’...

Publicis has nabbed LinkedIn’s global media business, worth an estimated $250m, ...

Is the Collapse of SEO About to Cause CPM Inflation?

AI and LLMs are popular precisely because they get people answers and informatio...

Consumer Sentiment Plummets Heading Into Trump’s Tariff...

There has been a deceleration in overall spending during the past two months com...

Mark Read’s Pay Hit, DEI Silence, and Other Key T...

Four things you may have missed from the 2024 edition.

Despite the uncertainty, some advertisers like Coca-Col...

Seven large advertisers have increased their U.S. social media spend on the plat...

The Independent bets big on individual talent-led verti...

The U.K.-based digital news publisher has signed YouTube creator Alan Clery as c...

The Independent bets big on individual talent-led verti...

The U.K.-based digital news publisher has signed YouTube creator Alan Clery as c...

Accenture Song shuffles again as it tries to gain momen...

Accenture Song is shuffling the deckchairs again, bringing Accenture Song, the a...

PayPal Is Launching Its Ad Business in the UK

The payment company rolled out the US division in October.

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