Marketing

LinkedIn Clarifies Premium Trial Eligibility

LinkedIn says that users aren’t necessarily eligible for a free Premium trial ev...

Pablo makes sparkling debut for Poretti

Pablo in the UK has made quite. name for itself, rivalling the likes of Uncommon...

Roblox Users Can Now Watch Google’s Immersive Ads...

Google will allow now advertisers to buy Rewarded Video ads on Roblox via Google...

Home Depot Is Hosting a Second Annual Event to Pitch It...

Orange Apron Media's two-day event at Truist Park in Atlanta courts advertisers,...

Duolingo and Carnival Cruise Line Debut the Ultimate Hi...

Duolingo and Carnival Cruise Line are offering seven continents, 195 countries, ...

Roblox Courts Programmatic Demand From Google With Rewa...

Roblox is making major additions to its still-nascent ad offering. At the IAB Pl...

Walton Goggins and CMO Fara Howard Are Keeping GoDaddy&...

"He is talking about GoDaddy Airo with way more frequency than we ever hoped," H...

Verizon Value Hires Amazon Ring’s Mary Sagripanti...

She fills the position left vacant by Cheryl Gresham, who recently left to join ...

Apple cops big French fine – are Trump’s Big Tech buddi...

How will Big Tech fare under Donald Trump’s new tariff regime? We don’t know yet...

The Weirdest Brand Stunts of April Fools’ Day 2025

Brands including Olipop, Duolingo, Yahoo, and Dude Wipes pranked consumers for A...

Blackweek April Fools Stunt Puts a Spotlight on DEI Rol...

Ad industry observers may have noticed yesterday that Blackweek, the industry co...

How The Robot Co. Took Over San Francisco for Google Du...

The former SpringHill creative consultancy helps brands connect with basketball ...

Streaming CPMs Expected to Fall Again in TV Upfront

CPMs expected to fall for streaming but rise for sports in upfront, according to...

AKQA Co-founder Tom Bedecarré Has Died

Tom Bedecarré, co-founder and former chairman of AKQA, has died at age 70. 

Lingerie, Perfume, and Tarot Cards: Inside Publisher Di...

Dirt has adopted an ad strategy closer to streetwear collaboration than standard...

We Are Futures wins UK athletics Get Set programme

We Are Futures, which describes itself as a youth engagement agency, has won a f...

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