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Nike moves on from ‘Just Do It’ to ‘So Win’ in Super Bo...

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Rehab’s Lily Frost: AI’s verdict on the Super Bowl ads

A Super Bowl ad brief is terrifying. Brands get 30 to 60 seconds to grab the att...

Leagas Delaney hires BBH duo as creative partners

Neil Clarke and Jay Phillips have joined Leagas Delaney as the agency’s first cr...

MullenLowe’s group CCO Nicky Bullard leaves ahead of IP...

Another casualty of the Omnicom-IPG merger has emerged today as Nicky Bullard, g...

KFC and Mother ‘double down’ on new Zinger fillets

The new limited-edition KFC Zinger fillet comes sandwiched between two crispy ha...

Omnicom/IPG merger: why didn’t Interpublic actually work?

IPG (Interpublic as it mostly was) reports its Q4 and full year 2024 earnings to...

MSQ’s new Sport+Entertainment wins Virgin Media O2

Virgin Media O2 has appointed MSQ Sport+Entertainment (MSQ S+E) as its lead part...

MAA Reader Survey 2025: help us to help you

MAA is launching a major survey of its readership and role in the wider advertis...

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