Like A Brunette Going Blonde, Olaplex’s Digital Marketing Strategy Is Gradually Getting Bolder
Although Olaplex is still in its “nascent days” when it comes to data-driven analysis, Chief Marketing Officer Katie Gohman told AdExchanger, understanding the digital marketing ecosystem is now a core part of how her team operates, especially when it comes to creative. The post Like A Brunette Going Blonde, Olaplex’s Digital Marketing Strategy Is Gradually Getting Bolder appeared first on AdExchanger.
Although Olaplex is still in its “nascent days” when it comes to data-driven analysis, Chief Marketing Officer Katie Gohman told AdExchanger, understanding the digital marketing ecosystem is now a core part of how her team operates, especially when it comes to creative.
The post Like A Brunette Going Blonde, Olaplex’s Digital Marketing Strategy Is Gradually Getting Bolder appeared first on AdExchanger.
![How to Find Low-Competition Keywords with Semrush [Super Easy]](https://static.semrush.com/blog/uploads/media/73/62/7362f16fb9e460b6d58ccc09b4a048b6/how-to-find-low-competition-keywords-sm.png)
