Morgan Stanley Plans To Offer Bitcoin And Crypto Trading To E-Trade Clients
Bitcoin Magazine Morgan Stanley Plans To Offer Bitcoin And Crypto Trading To E-Trade Clients Bloomberg reports that the Wall Street giant is in the early stages of planning to add spot Bitcoin and crypto trading capabilities to its ETrade brokerage platform. The project aims to allow ETrade’s retail clients to buy and sell popular crypto directly through their existing brokerage accounts. The initiative, which executives expect to launch sometime […] This post Morgan Stanley Plans To Offer Bitcoin And Crypto Trading To E-Trade Clients first appeared on Bitcoin Magazine and is written by Vivek Sen.

Bitcoin Magazine
Morgan Stanley Plans To Offer Bitcoin And Crypto Trading To E-Trade Clients
Bloomberg reports that the Wall Street giant is in the early stages of planning to add spot Bitcoin and crypto trading capabilities to its ETrade brokerage platform. The project aims to allow ETrade’s retail clients to buy and sell popular crypto directly through their existing brokerage accounts.
The initiative, which executives expect to launch sometime next year, would represent Morgan Stanley’s biggest push yet into providing Bitcoin and crypto services to retail investors. The bank is exploring partnerships with established firms to develop the trading infrastructure, though specific partners have not been finalized.
The move comes as the Trump administration’s more favorable regulatory stance toward Bitcoin and crypto has encouraged major financial institutions to expand their offerings. Morgan Stanley already provides Bitcoin ETFs, futures, and options to its wealthy clients, but this would be its first crypto offering targeted at retail investors.