Marketing

Infographic: A Future Without Pharmaceutical Ads on TV?

Robert F. Kennedy Jr. is a longtime critic of pharmaceutical companies running c...

Atrium PR’s CEO Turned Her Love of Jewelry Into a YouTu...

Adrienne Scordato and her husband, advertising creative Mark Taylor, had just mo...

How New York Drives Big East Basketball Marketing Wins

The Big East men's basketball tournament hasn't been immune to the drastic chang...

9 Best Sitemap Generator Tools to Use in 2025

Compare top sitemap generators like Yoast SEO, XML-Sitemaps.com, & Writemaps to ...

Where’s the pot of gold at the end of rainbow for today...

Diaspora in Greek meant to scatter around and we’ve seen numerous, mostly unhapp...

Is Boohoo better off as Debenhams?

Debenhams isn’t a brand name that often warrants much attention, but owner Booho...

VCCP tops the new business league and hires six new cre...

When your agency is top of the AAR’s new business rankings for the sixth year in...

To Compete With Walled Gardens, The Open Web Needs More...

It’s obvious that publishers and advertisers have a lot to offer each other. And...

Can’t Spell “Retail Media” Without “Me”; Spotter’s Star...

Who controls the retail media (RMN) budget? Plus, this year YouTube will close o...

WTF is ‘shadow AI,’ and why should publishers care?

"Shadow AI" refers to the use of AI tools that aren't officially company-approve...

‘Just don’t say DEI’: Brands sit out advertising around...

Brand clients have either paused marketing around days geared toward honoring hi...

Digiday+ Research: YouTube usage drops as fewer brands ...

Brands' usage of YouTube has dropped off, while more brands are spending just a ...

Future of TV Briefing: How TV networks’ streaming and l...

This week’s Future of TV Briefing looks at what TV network owners’ latest quarte...

Advertisers put SSPs and curators under the microscope ...

They want proof that ad tech vendors are taking only what they claim because the...

Brands bet on sustained enthusiasm for women’s basketba...

For some marketers, the spring tournament is second only to the Super Bowl in au...

Are AI-Powered Functions Beneficial for Social Media Us...

Social platforms are super keen to push AI options onto us - but do we really wa...

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