Marketing

As more creators expand to episodic content, studios wa...

Thanks to a variety of revenue streams, be it a product line or brand sponsorshi...

Ambika Mod sets fire to Mother’s Make My Money Matter c...

While climate change and DEI are being trampled at every opportunity, campaign g...

Meta Says Alert About Pages Targeting Under 13s Was Sen...

False alarm, go about your business...

How AI is Set to Impact Marketers [Infographic]

A look at how marketers are being impacted by the rise of generative AI.

Meta Launches Largest Subsea Cable Project in History

A major undertaking to power Meta's next-level projects.

Instagram Tests Comment Downvotes to Combat Negative In...

Meta's looking to to gather signals around negative comments.

Meteorologist Wren Clair Leaves KSTP in Minneapolis

Wren Clair has said goodbye to Minneapolis ABC affiliate KSTP. Her last day of w...

Big decisions loom for Dentsu as it records thumping gr...

Dentsu must be considering withdrawing from the global stage after recording a w...

Former DDB creative legend Ari Weiss dies at 46

Ari Weiss, long-serving North America and then global CCO of DDB, has died from ...

BBH celebrates 30 years of Tesco Clubcard

Supermarket loyalty cards arouse mixed feelings in the UK (here anyway): what’s ...

Ocean Outdoor and Landsec renew long term partnership –...

It’s safe to say that the scale and presence of the Piccadilly Lights has helped...

‘I don’t think it’s over’: Former head of DEI on corpor...

We spoke with a recently displaced DEI director whose position at a 600-employee...

Media Buying Briefing: IPG and its many challenges (and...

The holding company is experiencing lots of challenges. But the payoff in the en...

AI Briefing: Ad tech world debates how to address CSAM ...

Adalytics' latest report is asking serious ethical questions of the media industry.

Rockstar Games talks with top metaverse creators, with ...

The video game maker has been discussing allowing creators to create custom expe...

WTF is open-source marketing mix modeling?

Marketers should be wary of open-source programs promoted by purveyors with a wa...

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