SEMrush Blog

HTTP vs. HTTPS: Explaining the Difference & How to Switch

HTTPS encrypts your site‘s data with an SSL certificate, and HTTP doesn‘t. Learn...

62 SEO Interview Questions + Example Answers

Common SEO interview questions include: What are some ranking factors? What is y...

How to Set Up an HTML Redirect (+ Alternatives)

To create an HTML redirect to another page, add a meta refresh tag inside the s...

6 Free Google SEO Tools to Boost Your Search Visibility

Explore free Google SEO tools to optimize your site, track performance, and impr...

7 Google Trends Alternatives for Deeper Insights

Alternatives to Google Trends include TrendFeed, Muck Rack, Semrush, Treendly, a...

Instagram SEO: What It Is, How to Do It, & Best Practices

Instagram SEO tips include using keywords in your captions, optimizing your prof...

Super Bowl Ads Don’t End on TV: How to Track Digital Ca...

Super Bowl ads don‘t stop after the final whistle. Discover how you can track th...

9 Biggest SEO Trends of 2025 & How to Leverage Them

Some of the biggest SEO trends are related to search intent, zero-click searches...

How to Improve Local SEO: 11 Best Practices

Follow these tips to improve your local SEO and reach nearby people looking for ...

Featured Snippets: What They Are & How to Earn Them

Featured snippets are boxes at the top of search results that give quick, concis...

The Complete Guide to Mobile SEO: 8 Tips & Best Practices

Mobile SEO is the process of optimizing your site so it ranks higher in search r...

How to Build a Landing Page in 6 Easy Steps

Creating high-converting landing pages can be simpler than you think—boost your ...

How to Set Up GA4: A Complete Step-by-Step Guide (2025)

Learn how to set up GA4 in five steps. And three different methods for installin...

8 Proven Website Marketing Techniques for Growth

Discover proven website marketing tactics to drive more traffic and build trust ...

International SEO: Best Practices for Global Online Suc...

International SEO is the process of optimizing your website to rank across multi...

SEO for Publishers: How to Maximize Content Visibility

SEO for publishers is the process of improving an online publication to gain vis...

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