The Max Effect; No Keeping Up With Core Updates
A Fine Performance Ecommerce consultancy Smarter Ecommerce – or smec, as it’s known – just published its annual State of PMax report. Performance Max campaigns are tough to aggregate and study. It’s a black box, after all. So it’s useful to have smec’s tracking of thousands of PMax advertisers as a benchmark. And the trends […] The post The Max Effect; No Keeping Up With Core Updates appeared first on AdExchanger.
A Fine Performance Ecommerce consultancy Smarter Ecommerce – or smec, as it’s known – just published its annual State of PMax report. Performance Max campaigns are tough to aggregate and study. It’s a black box, after all. So it’s useful to have smec’s tracking of thousands of PMax advertisers as a benchmark. And the trends […]
The post The Max Effect; No Keeping Up With Core Updates appeared first on AdExchanger.
