TikTok’s ‘recession brunette’ trend signals tough economic times
Noticed all the blondes going back to their natural hair color lately? As much as many try to claim it’s because of a “hair health journey,” other factors seem to be at play here. “How’s the economy?” one TikTok user asks in a viral video. “Well, hasn’t been good for a while seems like my indicators tell me,” the former blonde says, measuring the inches of her incoming roots with her fingers. “THIS IS SO ACCURATE,” one commenter responded. @reb_ellion

Noticed all the blondes going back to their natural hair color lately? As much as many try to claim it’s because of a “hair health journey,” other factors seem to be at play here.
“How’s the economy?” one TikTok user asks in a viral video. “Well, hasn’t been good for a while seems like my indicators tell me,” the former blonde says, measuring the inches of her incoming roots with her fingers.
“THIS IS SO ACCURATE,” one commenter responded.