T-Mobile is introducing a 5-year price guarantee

• T-Mobile will lock cellular prices for customers for five years. The announcement comes as inflation rises and tariffs threaten to raise the cost of everyday items. Comcast, last week, also unveiled a five-year price lock on internet service.

With volatility ruling Wall Street and tariffs threatening to raise the cost of, well, pretty much everything, T-Mobile is looking to lock in customers by locking in prices.

The cellular carrier has announced it will guarantee customers no price increases for their talk, text or data plans for the next five years. The announcement comes alongside the introduction of two new plans for customers, which also includes Starlink service through the end of the year.

Four new Metro by T-Mobile plans were also unveiled.

It's the price guarantee that's likely to turn heads, however. Consumers, weary from the yo-yos of inflation over the past several years, are craving some sort of stability. That's certainly not being found on Wall Street these days and prices on many everyday items are threatening to surge dramatically in the coming months.

“Since 2020, people have seen more than a 20% increase on the price of everyday essentials. We know value and savings matter more than ever right now, and we’re giving customers just that with these new plans — in addition to peace of mind knowing the price of their plan will stay the same for the next five years,” Jon Freier, president of T-Mobile Consumer Group, said in a statement.

T-Mobile's not the only one offering a five-year deal to customers willing to make a long-term commitment to their brand. Last week, Comcast announced a five-year price lock for customers who sign up for a new Xfinity internet package, with prices starting at $55 per month.

This story was originally featured on Fortune.com