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Every Rivian Investor Should Keep an Eye on This Number
Most electric car stocks have struggled in 2025. Rivian Automotive (NASDAQ: RIVN) is no exception, falling some 20% this year, at recent prices. And according to several valuation metrics, shares are the cheapest they've been in years even though the company is about to hit a major inflection point for growth.If you're thinking about buying this growth stock at a discount, there's one number you should be tracking closely.Last quarter, Rivian revealed some surprising news: a positive gross margin. For the first time in company history, Rivian made money on the cars it sold to customers. Previously, it had been booking a loss for every vehicle it sold, meaning its losses widened even as sales grew. After years of negative gross margins, however, the company finally proved to the market that it could generate profits, at least on a per-vehicle basis. Continue reading
Most electric car stocks have struggled in 2025. Rivian Automotive (NASDAQ: RIVN) is no exception, falling some 20% this year, at recent prices. And according to several valuation metrics, shares are the cheapest they've been in years even though the company is about to hit a major inflection point for growth.
If you're thinking about buying this growth stock at a discount, there's one number you should be tracking closely.
Last quarter, Rivian revealed some surprising news: a positive gross margin. For the first time in company history, Rivian made money on the cars it sold to customers. Previously, it had been booking a loss for every vehicle it sold, meaning its losses widened even as sales grew. After years of negative gross margins, however, the company finally proved to the market that it could generate profits, at least on a per-vehicle basis.
