Does Warren Buffett Favorite Cola-Cola Stock Have the Right Ingredients to Outperform in This Market?
Warren Buffett has long held Coca-Cola (NYSE: KO) stock, first buying it back in 1988. It is currently his company's fourth-largest holding, representing more than 9% of Berkshire Hathaway's stock portfolio at the end of 2024. It's easy to see why Coca-Cola is a Buffett favorite. The brand is one of the most recognized in the world, giving it a loyal following that few companies can match. As a consumer staple, Coca-Cola products are bought consistently, regardless of the state of the economy, and thanks to its strong brand equity, the company has robust pricing power to keep growing its revenue over time.That said, the stock had been in a bit of a rut over the past few years until recently. However, its shares are up more than 15% this year in what has been a volatile market.Continue reading
Warren Buffett has long held Coca-Cola (NYSE: KO) stock, first buying it back in 1988. It is currently his company's fourth-largest holding, representing more than 9% of Berkshire Hathaway's stock portfolio at the end of 2024.
It's easy to see why Coca-Cola is a Buffett favorite. The brand is one of the most recognized in the world, giving it a loyal following that few companies can match. As a consumer staple, Coca-Cola products are bought consistently, regardless of the state of the economy, and thanks to its strong brand equity, the company has robust pricing power to keep growing its revenue over time.
That said, the stock had been in a bit of a rut over the past few years until recently. However, its shares are up more than 15% this year in what has been a volatile market.
