Could Buying Nu Holdings Stock Today Set You Up for Life?

This Brazil-based fintech company has a bit of "Amazon" in its DNA.

Apr 19, 2025 - 10:13
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Could Buying Nu Holdings Stock Today Set You Up for Life?

The chances are that anyone who bought Amazon in its early years, even a few shares, is probably rich today. Life-changing stocks are rare, but they do come along now and then. Amazon has been immensely successful because of its DNA, its culture of aggressive expansion into large addressable markets, and a customer-first attitude that borders on obsession.

There may never be another Amazon, but Nu Holdings (NYSE: NU) might remind you of the U.S. e-commerce giant. The Brazil-based digital bank has become a juggernaut and is beginning to innovate and expand into exciting new areas. However, based on the stock's recent 30% decline from its highs, you wouldn't know it.

Can buying Nu today set you up for life? I peeked under the hood to find out.

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