Can Uncommon and the BBC boost US-UK relations?
One-shot takes are having a moment. Netflix’s Adolescence and Apple’s The Studio have experimented with the technique recently, now it’s advertising’s turn. Uncommon Creative Studios has been brought in to promote the BBC’s BritBox in the US, and here’s a single, 14-hour long take sped up into a minute and a half. The idea is … The post Can Uncommon and the BBC boost US-UK relations? first appeared on More About Advertising.

One-shot takes are having a moment. Netflix’s Adolescence and Apple’s The Studio have experimented with the technique recently, now it’s advertising’s turn. Uncommon Creative Studios has been brought in to promote the BBC’s BritBox in the US, and here’s a single, 14-hour long take sped up into a minute and a half. The idea is …
The post Can Uncommon and the BBC boost US-UK relations? first appeared on More About Advertising.