Advertisers Hold Steady Amid Tariff Uncertainty—For Now

Major holding companies are bracing for the potential impact of new tariffs, with leaders from WPP and Omnicom directly acknowledging growing uncertainty, while IPG and Publicis emphasized broader macroeconomic volatility without specifically citing tariffs.

Apr 29, 2025 - 11:10
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Advertisers Hold Steady Amid Tariff Uncertainty—For Now
Major holding companies are bracing for the potential impact of new tariffs, with leaders from WPP and Omnicom directly acknowledging growing uncertainty, while IPG and Publicis emphasized broader macroeconomic volatility without specifically citing tariffs.