Is It Too Late to Buy Coupang Stock?

South Korean e-commerce company Coupang (NYSE: CPNG) launched its U.S. IPO in March 2021, and those hoping at the time that they had found the next great e-commerce company were likely disappointed.Since Coupang began trading, it has lost more than half of its value. However, that figure includes a recovery of more than 130% from its May 2022 low. The question for investors is whether that increase means investors are too late, or does that indicate investors have time to get in on a long-awaited recovery?Admittedly, Coupang's growth story may not appear as appealing as companies serving larger markets such as MercadoLibre.Continue reading

Apr 19, 2025 - 09:28

South Korean e-commerce company Coupang (NYSE: CPNG) launched its U.S. IPO in March 2021, and those hoping at the time that they had found the next great e-commerce company were likely disappointed.

Since Coupang began trading, it has lost more than half of its value. However, that figure includes a recovery of more than 130% from its May 2022 low. The question for investors is whether that increase means investors are too late, or does that indicate investors have time to get in on a long-awaited recovery?

Admittedly, Coupang's growth story may not appear as appealing as companies serving larger markets such as MercadoLibre.