Kantar: Apple is the World’s Most Valuable Brand at $10.7 Trillion

Kantar’s 20th annual BrandZ report values the world’s top 100 brands at $10.7 trillion, using a combination of financial performance and consumer perception to reveal how brand strength drives long-term business growth.

May 15, 2025 - 18:28
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Kantar: Apple is the World’s Most Valuable Brand at $10.7 Trillion
Kantar’s 20th annual BrandZ report values the world’s top 100 brands at $10.7 trillion, using a combination of financial performance and consumer perception to reveal how brand strength drives long-term business growth.